If you had an intern who owned a nice stove, but wasn’t a professional, would you let them cater your signature business event? Maybe. But, probably not. Yet, many event organizers think nothing of leaving their event photography to anyone who owns a phone.
While it is true that anyone can take a photograph, not all photos are equal. Out-of-focus images with grainy shadows and cluttered backgrounds are not the same as a professionally composed, captured and processed image.
To decide if hiring an event photographer is worthwhile, ask yourself, “how do I want my event remembered?” If you want speakers, participants and sponsors to remember your event as a high quality, professional experience, hire a professional to create lasting images.
A professional event photographer will create a variety of high quality images that you can use in your social media, blog posts and your website. Photos can be used to promote your event to attendees, demonstrate to sponsors the high quality of the event and banner placement they can expect, and reward your speakers with high quality images that can be used in their blog and social media posts about the event.
In addition to delivering only in-focus photos with clean backgrounds and proper composition, here are ways that a professional will get better results:
Taking enough shots to ensure you get good photos of your speakers and guests
Knowing how to work without getting in the way of your audience or from being distracting
Having a better selection of lenses to get a variety of interesting compositions
Having the ability to shoot in dim or poorly lit rooms
Knowing how to get your sponsor banners into more shots enabling better visibility for your sponsors
Delivering edited, select photos, sized for print and social media
Event photography doesn’t have to be an expensive proposition and it can lead to better event attendance and increased sponsorship, which easily off-set the cost.
To learn more about how event photography can help make your next event more memorable, contact Bobbi LoCicero today (Email: Bobbi.Locicero@gmail.com or call (802) 881-8828